What’s on our mind

Emily   //   February 27,2018

A slow rumble for hospitals

Over the last week, there have been a series of articles that portend a changing landscape for hospitals and...

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color fan
Emily   //   August 7,2017

You don’t see reviews about your color palette

Don’t get us wrong — we love going through branding exercises as much as the next person. It’s exciting...

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Emily   //   July 26,2017

Meeting Patients Where They Are

The ancient saying ‘If the mountain will not come to Muhammad, then Muhammad must go to the mountain’ is becoming more true, as today Yelp...

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If you can’t explain it simply, you don’t know it well enough. (Albert Einstein)

Does cranberry juice protect against urinary tract infection?

A study published in JAMA raises questions. Read the story in The Washington Post.